PGA TOUR Superstore Named Presenting Partner of the 2026 LPGA Amateurs Virtual Scramble
DAYTONA BEACH, Fla. – The LPGA Amateur Golf Association is proud to announce PGA TOUR Superstore as the official presenting partner of the 2026 LPGA Amateurs Virtual Scramble, taking place July 10 through August 2.
This presenting partnership marks a significant expansion of PGA TOUR Superstore’s dedicated support for the LPGA Amateurs community. Already serving as a vital partner through initiatives like the Hole-In-One sponsorship and exclusive member shopping discounts, PGA TOUR Superstore is deepening its investment in women’s golf experiences. Together, the two organizations are teaming up to provide expanded playing opportunities, foster a stronger connection to members, drive localized chapter involvement, and elevate friendly competition across the United States and abroad.
“PGA TOUR Superstore offers a natural alignment between retail golf leadership and our digital fundraising experience,” said Laura Diaz, Senior Director Social Impact and Operations for the LPGA. “We are honored to partner together to make the 2026 Virtual Scramble our most impactful and memorable tournament yet.”
“There’s just something about golf that brings people together, out on the course or playing along in things like the LPGA’s Amateurs Virtual Scramble,” said Rebecca Charles, Chief Customer Officer, PGA TOUR Superstore. “The energy and momentum in women’s golf right now is unreal. It’s all coming from a community that shows up for the connection, the competition, and honestly just the joy of getting out and playing.”
Created in 2020 to maintain community connection and engage golfers nationwide, the Virtual Scramble has grown into a highly successful digital fundraising experience, raising $160,000 to date. The event allows LPGA Amateurs members from the United States, Canada, Bermuda, Bahamas, and the Dominican Republic to compete together regardless of their physical location.
The format features four players per team competing in a standard four-person scramble at any course of their choosing that is a par-72. Teams may choose to play in the Competitive Division (handicaps & scorecards required) or the Fun Division. Prizes are awarded based on Gross and Net scores for first, second and third place in each division, with participants also having the chance to win individual prizes through side contests. As a bonus, non-members who join the Virtual Scramble will receive a complimentary LPGA Amateurs Virtual Community Membership.
All proceeds from entry fees directly benefit the Women on Par Scholarship and Grant established in 2007, the scholarship supports non-traditional female students over the age of 30 pursue higher education for the first time. More than 40 women have successfully obtained college degrees since the scholarship was created. Launched in 2025, the grant is designed to help women get “on par” by expanding access to the many benefits the game of golf can provide
To elevate the prestige of this year’s event, PGA TOUR Superstore is providing premium tournament prizes and awards for participants. This includes donating PGA TOUR Superstore gift cards to the top-performing teams across both the Gross and Net competition divisions. This added incentive directly enhances the experience for more than 2,400 registered participants representing hundreds of local chapters.
“We are grateful to PGA TOUR Superstore for its ongoing investment in LPGA Amateurs and for partnering with us on the 2026 LPGA Amateurs Virtual Scramble,” said Kristin Bailey, Director of Chapters and Membership for the LPGA Amateur Golf Association. “Their support helps advance our mission of enriching lives through the game of golf, most notably through the Women on Par Scholarship and Grant.”
Registration opens on Wednesday, June 24, 2026 at 1 p.m. ET. Visit https://lpgaamateurs.com/virtual-scramble/ to learn more and register.
About PGA TOUR Superstore
PGA TOUR Superstore is operated by Golf & Tennis Pro Shop Inc., a subsidiary of AMB Sports + Entertainment and is headquartered in metro-Atlanta. As the PGA TOUR’s exclusive off-course/off-airport retail partner in North America, PGA TOUR Superstore provides customers with access to the same technology and expertise as card-carrying PGA TOUR pros. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays, and large putting greens. There is also an in-house club making and repair facility. Along with equipment and accessories, PGA TOUR Superstore has an unmatched selection of men’s, women’s and juniors’ apparel and footwear for golf and tennis. For more information, visit www.pgatoursuperstore.com.
About LPGA Amateur Golf Association
LPGA Amateurs is where women grow in golf, together. As the largest and most trusted women’s golf community, we successfully guide women through every stage of the game and build welcoming communities that foster lifelong friendships.
With 19,000+ active members and over 10,000 golf, social, and networking events each year, our members enjoy a full calendar and a fuller life. As part of the LPGA family, the go-to brand for women’s golf, we partner closely with LPGA Professionals to help members grow skills and confidence. Our 130+ volunteer-led local Chapters create welcoming, inclusive communities that support women from their first swing through life’s many milestones.
